GOOGLE ADS ACCOUNT HEALTH CHECKLIST
Ensure your Google Ads account is setup for success
Are you confident that your Google Ads account is set up for success? Whether you're managing it internally or outsourcing it to an agency, it's crucial to ensure everything is optimised for peak performance. Our Google Ads Account Health Check Checklist is here to guide you through a comprehensive audit of your account.
What You Will Gain
This free checklist is designed to help you identify any potential gaps or inefficiencies that might be costing you money or opportunities. By going through our detailed checklist, you will:
Ensure Accurate Conversion Tracking: Verify that all conversion points are correctly set up and match your actual business activities.
Review Bid Strategies: Understand the logic behind each campaign's bid strategy and ensure it aligns with your business objectives.
Assess Campaign Structure: Check that your campaigns are well-organized and targeted towards specific segments of your customer base.
Optimise Ad Copy and Targeting: Make sure your ads speak directly to the intended audience with compelling, relevant copy and appropriate targeting settings.
Evaluate Audience Engagement: Explore new audience segments and ensure current audiences are correctly integrated with your campaigns.
Confirm Feed Quality and Accuracy: For e-commerce businesses, ensure your product feeds are optimized for maximum visibility and accuracy.
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